I Love Coffee too Much to Risk Drinking a Bad Cup

I have been victimized by Consumer Reports Magazine. Whether the subject is washing machines, cars, or coffee, what they say goes in my book.

The headline of this blog is not original with me. The line is included in a coffee marketing campaign - Eight o' Clock. Consumer Reports concluded in last month's mag that for at home coffee, Eight o' Clock coffee is the best. Not Starbucks, not Dunkin' Donuts . . . Eight o' Clock. Wal-Mart or Target. Less than 4 bucks a bag. I was in before I drank my first cup.

Such a common thing in America these days . . . drinking a cup of coffee. At least 400 million times it will happen today. I have already had my first cup of Eight o' Clock at 6:49 a.m. I will likely have another before noon. I am doing my part to keep common stuff, like the wheels on the bus, moving round and round. Coffee is now the #1 adult beverage in American, passing soft drinks.

I am sure that something uncommon will happen today too, between cups of Eight o' Clock. I would hate to miss it. I don't want focus too much on the wheels . . . on the bus. I might be hypnotized into thinking it is just another day.